Recent Episodes
Sept. 29, 2025
How Soul Train Outsmarted the Ad Industry.
Johnson Products brand financed Soul Train when others wouldn’t. This is the story of the Afro Sheen sponsorship, the dollars behind it, and how they built an institutionAudio Onemichistory.comFollow me on Instagram: @onemic_...
Sept. 22, 2025
How Pullman Porters Outsmarted Jim Crow
In the Jim Crow South, Black newspapers like the Chicago Defender were banned, seized, and silenced. But the porters found a way. Tucked in suitcases, hidden in stacks of linens, they smuggled news, hope, and opportunity acro...
Sept. 8, 2025
The Bet That Made Pepsi the Black Soda
Under Jim Crow, Pepsi did what others wouldn’t, hired a Black sales team and put Black folks in its ads. Sales soared but then came the internal backlash. How did a nickel soda become quiet powerhouse and who tried to kill it...
Sept. 4, 2025
How the Sears Outsmarted Jim Crow
This book sold the same stove, suit, or pair of boots to anyone at the same printed price. When Rural Free Delivery brought it to the mailbox, the Sears, Roebuck catalog landed on Black families’ porches it turned shopping fr...
Aug. 18, 2025
The Day The Police Dropped a Bomb On a Black Neighborhood
In 1985, In a stand off with the Black organization MOVE. Philadelphia police dropped a bomb on a Black neighborhood, killing 11 people and leveling an entire city block. Audio Onemichistory.com Follow me on Instagram: @onemi...
Aug. 11, 2025
The History of the Buffalo Soldiers
In 1866, Congress decided to form the first all-Black Army regiments in peacetime: the 9th and 10th Cavalry, and the 24th and 25th Infantry. For many Black men, especially those just freed from slavery or who’d worn Union blu...
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